04 Oct SAP 2017
To support the launch of SAP Leonardo, We were asked to create an experience to help 20,000+ attendees visualize how the vast amounts of information that they collect are meaningless unless you can provide some logic and structure to them. Moving away from a more traditional lecture style message delivery, the immersive experience was the talking point of the event helping explain not only the challenge that organizations face, but to show that there are real world use cases already in existence to help inspire attendees to drive change inside their own organizations.
ROI
Creative Direction | Design | Animation | Script | Music & Score Supervision
Canvas: 2x semi-circular LED walls that measured 60’ x 25’ high
Design Aspect: ALL visuals were created using individual points to represent individual bytes of data
A love story about every individual beautiful data point. Every indescribable one
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